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North Rhine-Westphalia

Established D2C lifestyle jewelry brand with high potential for growth

An established lifestyle jewelry and accessories brand based in North Rhine-Westphalia is for sale. The company combines an emotionally positioned brand with a fully digitized business model and a scalable multichannel distribution strategy comprising B2B retail and modern D2C e-commerce. All key business processes—from purchasing, inventory management, and logistics to sales and order fulfillment—are well-established and ready for immediate takeover. The scope of the sale includes the trademark rights, all domains, the Shopify online store, social media channels, digital brand assets, product collections, inventory, warehouse, office, and business equipment, established supplier relationships, as well as B2B and D2C customer bases. The existing lease agreement can be assumed, enabling the seamless continuation of business operations. (Asset Deal) The brand is particularly well-suited for strategic buyers in the jewelry, fashion, lifestyle, giftware, or e-commerce sectors who wish to expand their portfolio with an established brand offering significant potential for growth. The founder will personally oversee the handover and ensure the structured transfer of know-how, processes, and customer and supplier relationships. Further information will be provided upon signing a confidentiality agreement. Attractive synergies will arise from the expansion of international sales channels and retail structures.

Revenue
1,000,000 €
Earnings
300,000 €
Employees
6
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How to use the DUB marketplace to find the right company to buy

Once you have specified your search, matching results appear on the right. Click a listing's headline to go to the company's detail page, where key facts about the business are listed. If a listing interests you and you would like more information, you can contact the seller directly through the DUB messaging system. This is an ANONYMOUS and SECURE exchange between you and the seller — no information is shared with DUB. To use our anonymous messaging system, you need to be registered and logged in on the DUB portal, which is free. Please use the "Contact" button on the listing's page to get in touch.

If your search doesn't return matching companies, you can save your search for free and get notified by email whenever new sale offers appear. Alternatively, you can present yourself to company sellers by creating an investor profile and posting a buying mandate. If you need expert advice on buying a company, you can find a suitable advisor in our advisor directory who can support you through your transaction. Make the most of the many options and wide reach of the DUB marketplace to find the right company to buy. For regional searches, either use the filters or find companies in specific regions via our Succession in Germany page.

Buying a company vs. buying a firm

Buying a company means acquiring an independent organizational unit that regularly carries out an economic activity. A company can consist of one or several business operations. An individual can also found such an independent unit if they regularly carry out an economic activity — in that case it is called a sole proprietorship. As a rule, sole proprietors don't have to register in the commercial register; without that registration, they don't legally count as a "firm." A trade name, colloquially a "firm," is the name under which a company or sole proprietor appears publicly and conducts its business. Buying "a firm" therefore technically means acquiring the company's name or trading name. In everyday use, though, it's used interchangeably with buying a company — i.e. acquiring the entire business.