Premium Children's Clothing Online Store for Sale (Asset Deal)
Company Description
For sale is an online store that has been in business for 21 years, specializing in high-quality Scandinavian children’s clothing. It is positioned in the market as a specialized niche player in the premium segment (including brands such as Molo, Danefae, Maxomorra, and Mini A Ture). As part of an asset deal, the inventory (cost of goods sold: approx. 357,000 EUR), the modern Shopify infrastructure—including EU shipping options—as well as a customer database with 12,500 records and a newsletter system with 1,250 subscribers will be transferred. The offer also includes all marketing channels such as Instagram, Google Ads, and the Merchant Center, as well as all existing supplier contacts.
The store has a well-established SEO structure with top-3 rankings for relevant brands and generates daily visitor traffic from Germany and Europe, with fulfillment currently handled in-house. Technically, the platform is immediately operational and offers expansion opportunities through the activation of marketplace integrations with Amazon, eBay, and Otto. Growth potential lies particularly in scaling social and performance marketing, automating email marketing, and strategically expanding the product range and multi-channel distribution.
Industry sector
Production