Trading company specializing in lifting platforms with growth potential

An established lifestyle jewelry and accessories brand based in North Rhine-Westphalia is for sale. The company combines an emotionally positioned brand with a fully digitized business model and a scalable multichannel distribution strategy comprising B2B retail and modern D2C e-commerce. All key business processes—from purchasing, inventory management, and logistics to sales and order fulfillment—are well-established and ready for immediate takeover. The scope of the sale includes the trademark rights, all domains, the Shopify online store, social media channels, digital brand assets, product collections, inventory, warehouse, office, and business equipment, established supplier relationships, as well as B2B and D2C customer bases. The existing lease agreement can be assumed, enabling the seamless continuation of business operations. (Asset Deal) The brand is particularly well-suited for strategic buyers in the jewelry, fashion, lifestyle, giftware, or e-commerce sectors who wish to expand their portfolio with an established brand offering significant potential for growth. The founder will personally oversee the handover and ensure the structured transfer of know-how, processes, and customer and supplier relationships. Further information will be provided upon signing a confidentiality agreement. Attractive synergies will arise from the expansion of international sales channels and retail structures.

The company is a laundry service established in North Rhine-Westphalia in 2008 with a clear focus on rental flat linens, primarily serving the restaurant, hotel, and nursing home industries, which account for approximately 70% of its revenue. With its comprehensive pick-up and delivery service for commercial customers and the additional acceptance of private laundry, it has been able to secure a high proportion of repeat customers. The strategically favorable location and the fully equipped, cost-efficient facility, combined with the potential to expand operations beyond the current partial-shift schedule, offer considerable growth potential.

A profitable e-commerce company in the Home & Garden segment is for sale, with €0.3 million in EBITDA (adjusted, LTM) and €2.0 million in net revenue. The sale is being fully managed by Brandcircle. We are a specialized e-commerce M&A boutique with over 40 transactions completed in the DACH region. There are no costs or fees for buyers. COMPANY HIGHLIGHTS - ESTABLISHED MARKET POSITION thanks to several years of bestseller listings with over 2,000 verified reviews and top rankings in niche categories. - STRONG SCALING POTENTIAL through international expansion (UK, EU) and channel diversification (eBay, D2C, B2B). - DIVERSIFIED PORTFOLIO spanning 5 Amazon categories in Germany, Austria, and Switzerland (DACH) and the U.S., ensuring market resilience through its broad positioning. KEY FACTS ABOUT THE COMPANY – Category: Home & Garden – Portfolio Size: Compact (10 parent brands) – Sales Channel(s): Amazon (97.6%), Otto (2.4%) – Market: DACH (63.5%), U.S. (35.6%), France (0.9%) – LTM Revenue: €2,007,082 – NTM Revenue: €2,444,469 – Adjusted LTM EBITDA: €253,841 – Adjusted NTM EBITDA: €370,294 COMPANY TEASER The teaser provides a concise summary of additional exciting details about this company. A PDF version of the teaser is available for download via this platform (see Exposé). MEMORANDUM on the Company For a detailed overview, we have prepared a memorandum covering the following key topics: – Company Structure and Product Portfolio – Market and Competitive Analysis – Financials and Assets – Deal Structure and Process

The company positions itself as a leading player in the e-commerce sector, specializing in the development and distribution of private-label brands in the niche markets of pest control and home goods. With a strong presence on the Amazon platform through the Fulfillment by Amazon (FBA) model and a recently launched proprietary online store, the company is demonstrating impressive growth and revenue strength. In addition to its innovative product range, the company is distinguished by its strategic market presence and strong customer loyalty.

The company positions itself as a leading provider of dispensing technology in the DACH region, with deep roots in the brewing and beverage industry—a foundation that has earned it an excellent reputation and an extensive industry network. The location is characterized by ideal logistical conditions, which complement the profitable and highly flexible business model with well-thought-out diversification. The company’s broad customer base and significant cross-selling opportunities, coupled with untapped growth potential due to sales efforts that have not yet been actively pursued, point to a company with strong prospects for expansion.