High-Margin Supplement Store [30% repeat customers]

The company is positioned in the healthy organic snacks segment and offers an established brand concept that has already proven successful in the market, with a clear focus on “100 percent organic and healthy.” The value proposition lies in the combination of an established word-and-design trademark with a validated e-commerce strategy and a turnkey production solution, enabling a swift resumption or further development of the business. Of particular note are the existing proof of concept, the operational testing conducted to date through 2022, and the overall very low implementation risk for a buyer.

The company has established a strong position in the sports nutrition market and offers a wide range of high-quality products designed to enhance performance and aid recovery for athletes. It distinguishes itself through the development and marketing of innovative and differentiated nutrition products, ranging from proprietary energy bars and gels to isotonic beverages, protein products, and functional shots. The establishment of a recognized brand with high name recognition—achieved through both its long-standing presence at sporting events and its involvement in team and endurance sports—underscores the company’s strong foundation and significant potential for growth.

Investment Highlights: Diverse sales channels: drugstores, pharmacies, the company’s own web store, and online platforms. Recurring revenue: ~70% of customers make repeat purchases (2025). ~90% of revenue is generated through direct-to-consumer (D2C) sales (2025): no costs for intermediaries. The founders’ strong background in medicine and nutrition: high-quality products and brand. Excellent ratings (“Excellent”) on ProvenExpert, Trusted Shops, and in Google Reviews. Growth opportunities: Enhanced marketing efforts: online ads, sales promotions, and community engagement. Growing online presence: more active marketing on Instagram and Facebook. New distribution channels online, in major drugstore chains, and on 24-hour home shopping channels. Increase in EU/international sales, e.g., through improved availability on Amazon. Marketing in additional languages to support geographic expansion, particularly French and Italian. New target groups in the areas of sports & fitness and nutrition for seniors. Optimization of the number of available flavors and related products. Hiring additional staff for marketing and business development.

The company is a profitable, self-sustaining portfolio of Amazon-native private-label consumer brands. Key financials: €21.2M net sales | €2.2M EBITDA | FY25 (23% YoY growth) TTM Feb 2026: €21.4M revenue | €2.3M EBITDA | ~39% gross margin Three defensive, repeat-purchase categories: natural and organic foods, pet nutrition, and baking. Geography: Germany ~75% of revenue | France ~16% | other European marketplaces ~78% of gross sales driven by organic (non-paid) Amazon rankings. Multiple Best Seller positions across key subcategories. ~13 FTE across five subsidiaries. Fully autonomous day-to-day operations — minimal owner involvement required. 100% exit available at €16.5M (~7.1x TTM EBITDA). Flexible deal structuring including earn-out.

Company Description The company is an established D2C e-commerce brand in the oral care segment with a proprietary brand identity and direct sales via Shopify. Its product line includes innovative, private-label dental care products and serves a growing customer base in the German-speaking market. Investment Highlights Established brand with high brand recognition In-house product development and protected trademark rights Direct sales via Shopify with scalable infrastructure High gross margins and attractive unit economics Established supplier and fulfillment structure Growth potential through international expansion, new products, and additional sales channels Suitable for strategic buyers and private equity investors Registered trademarks included