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Germany Retail trade

High-end stainless steel designer furniture—from liquidation—including an online store and relationships with manufacturers

Revenue €243,000
Earnings €0
Employees 1
Location Germany
Transaction Background Other
Shares for sale 100% sale
Revenue €243,000
Earnings €0
Employees 1
Location Germany
Transaction Background Other
Shares for sale 100% sale

Company Description

The company is known for high-quality stainless steel furniture and accessories for both indoor and outdoor use in the upscale segment. The brand’s origins date back to the development of weather-resistant garden furniture in the 1990s, with a manufacturing history spanning over 25 years. The product and brand universe are clearly presented on the website.

An attractive asset package is available for sale as part of the liquidation. This involves the acquisition of valuable company assets related to the brand, product line, and digital sales. A share purchase is not planned; an asset deal is being offered.

Sales were primarily conducted through a modern Shopware 6 online store and direct customer outreach. Manufacturing and shipping are handled by a partner company in another European country. Over the years, a strong relationship with manufacturers and suppliers has been established, which can be transferred as part of the transaction to the extent that this is feasible on a case-by-case basis. The business model is fundamentally location-independent and is ideally suited for buyers who wish to quickly acquire an established product line—including the brand, online store, and procurement structure—or expand an existing portfolio in the outdoor living and premium home and living sectors.
The core assets being sold include, in particular, construction drawings, design documents, and product-related manufacturing information
Name rights, brand identity, and associated rights of use
An online store based on Shopware 6, including its technical structure and content.
Address data from the online store, as well as an optional newsletter mailing list with approximately 6,000 subscribers.
Production know-how in other European countries, including a network of contacts with manufacturers and suppliers, to the extent that it is transferable.

We are seeking strategic buyers, manufacturers, or distributors; e-commerce players; or entrepreneurial individuals with the ambition to further develop and scale the business. This opportunity is particularly well-suited for companies looking to expand their premium-segment product range with an established stainless steel product line or seeking rapid market entry through an existing brand and a fully functional, scalable, and modern online store.

Industry sector

Retail trade