For Sale: Profitable D2C Online Store in the Kitchen & Household Sector

Operationally, the business is based on a modern and optimized Shopify setup. Fulfillment is handled by an external service provider. Average fulfillment costs are around 10 euros per order. Monthly fixed costs are kept very low at approximately 550 euros. Inventory costs are low and easily calculable.

The business’s appeal stems in particular from the high proportion of new customers—which offers significant upselling potential—as well as a strong product lineup with good margins. Opportunities for organic growth and expansion into marketplaces such as Amazon or Otto have not yet been pursued. The company is therefore particularly well-suited for e-commerce newcomers, agencies, or investors.

For serious inquiries, a detailed business overview and access to additional key metrics will be provided upon signing a confidentiality agreement. A structured sales process with clearly defined decision-making stages has been prepared.