E-commerce children's brand – Internationally scalable, high repeat purchase rate

Women's Fashion E-Commerce (GmbH) | 2024 Revenue: 600 T€ | Average EBIT ~48 T€ | Debt-free | Ads deliberately reduced for 2025 | High potential for scaling | Price: 190,000 € (negotiable) For sale is a women’s fashion private label that has been established for over 10 years, with a strong community focus and a proven direct sales model. Sales are primarily conducted via e-commerce (approx. 85%), supplemented by a non-business-critical retail location (approx. 15%), which can be flexibly retained or discontinued. The company is debt-free, well-structured, and offers immediate potential for scaling, particularly in marketing. Business Model & Structure Proprietary fashion collections (own brand) Sales: Own online store (Shopify) Brick-and-mortar store (secondary) Production in Poland (well-established, efficient structure) D2C model Low operational dependence on the owner Key Figures (rounded) Revenue 2024: approx. €600,000 Revenue 2025: approx. €345,000 EBIT: 2023: approx. €45,000 2024: approx. €50,000 2025: approx. €50,000 Liabilities: none Asking price: €190,000 (negotiable) Note: The reported EBIT has already been calculated after owner’s compensation (tax-optimized). The figures are conservative and bankable. Marketing & Scaling Potential (Key Point) The ad budget was deliberately reduced significantly in 2025, solely for the owner’s personal reasons—not due to market or demand issues.

Overview The company is an established online retailer of high-quality baby and children’s products with a strong presence in several DACHS European markets. With a clear focus on quality, service, and customer experience, the company has positioned itself as a trusted provider in the premium segment. Activities & Market Position The company serves its customers through multiple online sales channels and also operates physical customer touchpoints as well as a state-of-the-art warehouse. All logistics processes are managed in-house by an experienced and well-coordinated team. Thanks to a high degree of automation, business processes are efficient, scalable, and optimally geared toward further growth. Customers particularly appreciate the high level of service and personalized support, which is reflected in excellent reviews and high customer loyalty. Reason for Sale After more than 10 years of successful entrepreneurship, the owners are ready for a new challenge. Buyer Profile The company is particularly attractive to: • E-commerce companies seeking to acquire a scalable and profitable player and realize further growth potential • Strategic buyers (retailers, omnichannel or purely online providers) looking to expand their portfolio with a premium sales channel in the baby and children’s segment Transaction Structure 100% of the shares.

This established e-commerce company—a specialized brand in the hemp products sector with a focus on online sales—is for sale. The company was founded in 2020 and has built up a customer base of approximately 560 active customers, as well as stable online traffic. Revenue for the last 12 months amounts to approximately €35,000, with very attractive margins of up to 80%. The business model is lean, with low fixed costs and well-established delivery structures. In addition to the online business, the company has established initial B2B contacts, including a pharmacy (in the B2B sector upon request) and 10 EDEKA stores for edible hemp seeds. The brand offers potential for further scaling, particularly through targeted expansion of marketing efforts, product line expansion, and greater utilization of the existing customer base. The sale is taking place as part of a strategic realignment. A structured handover and onboarding can be arranged upon request.

For sale is a registered lifestyle brand for backpacks, bags, and accessories, including a complete e-commerce infrastructure. Ideal for Amazon/D2C operators looking to revive an existing brand. Included in the package: • Registered trademark (multiple Nice Class categories) including all usage and design rights • Amazon seller setup (8 years of history, no strikes), existing listings/ASINs, Brand Store, ratings averaging 4.3–4.8 (takeover/continuation subject to platform guidelines) • Online store (Wix) including domain, design, and content (ready to launch) • Complete brand & media package: logo/brand guidelines, product photos, social media/ad creatives, mockups, print files, packaging design, dust bags • Manufacturer/sourcing information + handover process; inventory & packaging can be taken over at cost History/Finances: 2019–2021 revenue ~76–81 T€ per year; Profit variable (approx. 2–19 T€). 2022: Liquidation/run-down. Last active year: approx. 80 T€ in revenue. Purchase price: 16,000 € for the brand + digital assets; inventory available at cost (separately).

Rapidly growing online store for sale due to lack of time and larger projects. The online store operates in the top-tier niche: Health / Self-Improvement / Biohacking. A growing market with significant potential over the next few years. Unfortunately, I currently lack the time, as I’m still managing two other stores that are currently generating over €60,000 in daily revenue. I never intended to sell this store, but I’m currently unable to run three projects at the same time. I am 100% convinced that this store can reach levels similar to those of my other stores, which is why I’m also willing to structure part of the purchase price as a seller’s loan. This means less risk for you as the buyer. My online store is also ideal for someone new to the industry looking to take over, thanks to the structures already in place. I will, of course, be on hand to assist during an approximately 3-month training period. During this training, I’ll share a wealth of knowledge on e-commerce. //// HIGHLIGHTS //// (1.) Rapidly scaling online store (2.) Relatively low time commitment of approximately 1–3 hours per day (3.) Easily scalable to several million euros in annual revenue with the existing product lineup. (4.) The product lineup could be easily expanded to include additional products related to health, longevity, biohacking, self-optimization, etc. There are no limits to creativity here, and my current supplier can source almost anything. (5.) Attractive purchase/sales margins. On average, we sell our products at a 5–8x multiple—for example, a €10 purchase price and an €80 selling price. This is particularly valuable in times of rising advertising costs. (6.) Many other features—we’d be happy to discuss them in a meeting. //// NUMBERS //// - Revenue 2025 = 725,666 EUR - Profit in 2025 = 57,988 EUR - Revenue (Jan. 1 – May 28) = 425,803 EUR - Profit (Jan. 1 – May 28) = 28,484 EUR - Revenue (last 9.5 months) = 1,151,469 EUR - Profit (last 9.5 months) = 86,472 EUR - Revenue Forecast for 2026 = 1,200,000 EUR - Projected profit for 2026 = 120,000 EUR - Asking Price: 180,000 EUR //// REASON FOR SALE //// Despite strong growth, I am selling the business due to a strategic shift in focus toward larger projects. Unfortunately, you can’t be in two places at once. As mentioned above, I also operate online stores that currently generate over 60,000 EUR in daily revenue. I will, of course, ensure a smooth transition, as it is important to me that the business continues to run successfully. I have invested a great deal of time and passion into this myself and will be available for several months to offer advice and support. Additionally, as briefly mentioned, a pro-rata seller’s loan would be possible.