Since Edwin Klausner, the company’s former sales manager and shareholder, intended to retire at the end of 2022, the family began looking for a succession plan and a way to sell their shares in the company. The business valuation calculator from macx. proved to be a very helpful tool in this process.
The Path to the Decision to Sell
Edwin Klausner’s decision was triggered by an inquiry from a major supplier. His daughter’s clear stance that she did not wish to continue running the company on her own made it easier for him to take the step of handing over his life’s work and enjoying his well-deserved retirement.
The Role of the Business Valuation Calculator in the Decision-Making Process
The failed sale negotiations with the supplier led to the realization that a local approach was not effective. While searching for alternatives, the choice fell on the M&A advisory firm macx. as the exclusive partner. Their structured process outlined on the website, several video conferences, and an initial company valuation using macx.’s business valuation calculator were convincing factors.
The Search for the Right Buyer and the Biggest Challenges
A key factor in the search for a buyer was not only the price but also a long-term strategy for the company’s successful future development. The biggest challenge was the time constraint, as the negotiations and the sale had to be completed before the set retirement date.
The Choice of heinekingmedia and the Positive Outcome
The decision to choose heinekingmedia was not based solely on an attractive offer; above all, a personal meeting in Innsbruck convinced the seller. heinekingmedia’s software solutions and compelling concepts played a decisive role in the decision. Looking back, Edwin Klausner is extremely satisfied with the professionally executed sales process and the result achieved.
A Look Back at the Project’s Progress
Finding the right buyer for a small company in a niche market is a challenge. A broad market outreach proved successful. macx. was able to generate several highly suitable offers, which ultimately served as a solid basis for the Klausner family’s decision. Close collaboration with the family and the positive valuation of the company resulting from the bidding process were additional key factors.
Recommendations for Entrepreneurs Addressing Succession Planning
Alexander Härtel recommends that every entrepreneur begin preparing for the succession process early on in order to explore various options. If there is no suitable internal successor, selling the business can be a good solution. For an initial assessment of the company’s value, he refers readers to the free business valuation calculator from macx. at www.macx-transaction.com/unternehmenswertrechner.
