Client base of a placement agency for 24-hour in-home care in Upper Bavaria

The agency specializes in placing caregivers for 24-hour in-home care. Its goal is to enable people in need of care to live as independently as possible in their familiar home environment and to provide long-term relief to family caregivers.

The range of services includes, in particular:

• Individual counseling for families and relatives regarding care needs
• Placement of suitable caregivers through established international partners
• Organization and coordination of care assignments as well as regular staff rotations
• Ongoing personal support and guidance for clients throughout the entire care relationship
• Assistance with organizational issues and any necessary adjustments to the care situation
• Continuous coordination between clients, family members, and partner agencies

The business model is based on long-term client and partnership relationships with regularly recurring placement commissions.

Thanks to well-established processes and partner structures, ongoing client support can be provided with relatively little organizational effort.

The focus of the sale is on taking over existing client and partnership relationships, not on taking over the company itself.

The client base currently comprises 24 active clients in the area of 24-hour in-home care, primarily from the Upper Bavaria region.

Clients include individuals in need of care as well as their family members who desire reliable, long-term care in their own homes.

Client relationships are geared toward ongoing collaboration. Throughout the entire care period, there is regular personal contact with the families, particularly regarding organizational issues, staff changes, and changes in care situations.

Placing caregivers for 24-hour in-home care is part of Germany’s growing nursing and care market.

Demographic change, the rising number of people in need of care, and the desire of many seniors to remain in their familiar home environment for as long as possible are creating a long-term need for individualized care solutions.

According to the Federal Statistical Office, approximately 5.7 million people in Germany were in need of care at the end of 2023. About 86% of them were cared for at home. A further significant increase in the number of people requiring care is expected by 2055.

Especially for family members who cannot provide comprehensive care themselves on a long-term basis, in-home care provided by agency-placed caregivers represents an important complement to other care services.

The market is characterized by regional and national placement agencies as well as various care models. Trust, personalized consultation, reliable partners, and ongoing customer support are key competitive factors.

The client base is located throughout Germany and offers the buyer an optimal starting point for regional expansion.

The market for arranging 24-hour in-home care is characterized by nationwide placement agencies, franchise systems, and smaller, regionally established care agencies.

While larger providers often rely on standardized placement processes and supraregional structures, the customer and partnership structure offered here is characterized in particular by personalized support, direct communication, and individually tailored solutions.

Key competitive advantages include:

• Established client base: 24 active clients with existing care arrangements and regularly recurring commission income.
• Personal client relationships: Individual support for clients and their families, as well as direct points of contact throughout the entire care arrangement.
• Proven partnership structures: Existing collaborations with vetted, legally operating foreign partner agencies and well-established organizational processes.
• Lean cost structure: Very low ongoing fixed costs and an administrative workload averaging only about 15 hours per week.
• Nationwide market presence: Established client relationships and an existing referral network.

The key strength lies in the combination of personalized client support, efficient processes, and economically attractive existing client relationships.

Thus, taking over the existing customer and partnership relationships represents an attractive alternative to building a comparable customer base from scratch.